Last Updated: March 3, 2023

This Privacy Notice explains how the American Dental Association (“ADA”) and its subsidiaries, charities and affiliated entities (collectively, “ADA,” “we," “us” or “our”) collect information about you through our website and how this information is then used or disclosed. This Privacy Notice does not apply to websites that do not display or link to this notice or that have their own privacy notices or to information we may collect from you or about you in other ways, including through emails you may send to us.

ADA Contact Information

You may contact us about this Privacy Notice: Via postal address:
American Dental Association
Attn: General Counsel
211 E. Chicago Ave.
Chicago, IL 60611
By email MSC@ada.org

How We May Use and Disclose Information We Collect About You

The information we collect via our website may be used and disclosed to improve the content of ADA.org and advance the ADA’s mission. For example, the ADA may use this information for purposes such as:

• Registering you for, or providing you with information, programs and services you have requested
• Processing, fulfilling and following up on your orders or membership application
• Providing access to publications
• Responding to your emails or online requests
• Sending you information you request
• Sending and processing surveys and continuing education quizzes
• Publishing membership directories and registration lists
• Sharing with companies to offer you products and services that may be of interest to you
• Sharing your email address with companies to deliver communications on our behalf
• Sharing information about you with members and state and local dental societies
• Sharing information about you with service providers, vendors and other companies we do business with
• Sharing with third parties as required by law
• Sharing demographic information for research purposes
• Sharing your email address as described below

We collect information such as the internet protocol (IP) address of visitors to our website, aggregate information on what pages users access or visit, user-specific information on what pages users access or visit, and information volunteered by users, including from surveys, purchases and/or registrations. We may use tracking to recommend related articles, based on content users have viewed, or recommended based on geographic location. We may collect information about visitors to our website to help measure the effectiveness of advertising campaigns. We also may collect the email addresses of those who communicate with us via email. Our system can recognize the identity of individuals who sign in using their usernames and passwords.

The ADA utilizes Google services and tools for Analytics/Remarketing/Display Network/Demographics. By including these features, ADA enables Google to collect data about your traffic via Google cookies and identifiers, in addition to data collected through a standard Google Software implementation. Google will not identify users or facilitate the merging of personally identifiable information with non-personally identifiable information collected through any Google product or feature unless Google has robust notice of, and the user's prior affirmative (i.e., opt-in) consent to, that identification or merger, and are using a Google feature that expressly supports such identification or merger. Irrespective of users' consent, Google will not attempt to disaggregate data that Google reports in aggregate, and adheres to EU, GDPR, and COPPA regulations. Visitors have the option to opt-out of the Google features ADA uses, including through Ads Settings, Ad Settings for mobile apps, or any other available means.

The ADA utilizes BlueConic as its Customer Data Platform. A Customer Data Platform (CDP) is “packaged software that creates a persistent, unified customer database that is accessible to other systems.” Basically it’s a prebuilt system that centralizes customer data from all sources and then makes this data available to other systems for marketing campaigns, customer service and all customer experience initiatives. By including these CDP features, ADA enables BlueConic to collect data about your traffic via 1st party BlueConic cookie identifiers detailed within BlueConic Cookie Policy. BlueConic will not attempt to disaggregate data, and will adhere to EU, GDPR, and COPPA regulations. BlueConic partners with a third party to display advertising on our website. Visitors have the option to opt-out of the BlueConic features the ADA utilizes, or if located in the European Union, opt-out here.

With respect to cookies: We use cookies for a number of purposes, including to administer our website and to record session information, such as items that users add to their shopping carts and user-specific information on what pages users access or visit.

We use and may allow others to use cookies and similar technologies (e.g., web beacons, pixels) to recognize you and/or your device(s). See the Segment 1 link below for more information on why we use them (such as authenticating you, remembering your preferences and settings, analyzing site traffic and trends, and delivering and measuring the effectiveness of advertising campaigns) and how you can better control their use, through your browser settings and other tools.

Some web browsers (including Safari, Internet Explorer, Firefox and Chrome) have a “Do Not Track” (“DNT”) feature that tells a website that a user does not want to have his or her online activity tracked. If a website that responds to a DNT signal receives a DNT signal, the browser can block that website from collecting certain information about the browser’s user. Not all browsers offer a DNT option and DNT signals are not yet uniform. For this reason, many businesses, including ours, do not currently respond to DNT signals.

See more details about our Cookie Policy in Segment 1 of this document.

Advertising on ADA.org may be served through a vendor that uses IP addresses for purposes such as controlling ad frequency.

The ADA, its subsidiaries, charities, and affiliates may use or disclose individual's contact information and other information about you, such as your occupation, specialty, member status, graduation date and dental school, to alert you to new information, products and services, events and other opportunities. From time to time, in compliance with applicable law, we may also make your contact information, including your email address, and other information about you available to other organizations we believe to be reputable, such as companies whose products or services we think you might find interesting. If you register on ADA.org to attend an event, the ADA may provide an attendee list to other attendees and to entities that collaborate with the ADA on the event.

The ADA maintains directories of dentists that may include information you submit via our website. These directories are shared with ADA members and state and local dental societies. A directory containing information about ADA members is publicly accessible on MouthHealthy.org; members may elect to provide additional information, such as email address and photo, through the expanded profile option.

The ADA uses an association management database to collect, maintain, use, and share information about member and nonmember dentists who have attended a U.S. dental school, as well as individuals who interact with the ADA. Information in the database is generally accessible to state and local dental societies of the ADA “tripartite.” A “person record” may be created in the database for such dentists and other individuals. For example, a person record may be created when a dentist or other individual interacts with the ADA by becoming a member, purchasing an item or service, attending a meeting, volunteering, attending a continuing education or other course, or communicating with the ADA.

A person record contains information about the individual such as name, contact information, demographics, membership history, a record of purchases and meetings attended, volunteer positions held, and communications with the ADA and state and local dental societies.

Person records are retained indefinitely. ADA may use a person record for any permissible purpose under the applicable privacy notice. ADA has entered into agreements with participating state and local dental societies of the ADA tripartite that permit the society to use a person record for any permissible purpose if the individual is eligible for membership in the society; however, if the individual is not eligible for membership in the society, the society may use the person record only for registration of the individual at society sponsored meetings, for determining dues owed, for updating the data (e.g., with correct contact information), to assist with order fulfillment, to create de-identified aggregated data solely for internal use, and for any other purpose for which the ADA has provided express written permission. Person records may not be used or disclosed in a way that would violate this ADA.org Privacy Notice.

The ADA may provide delegates’ names and mailing addresses in response to a request from a dental specialty organization. The Journal of the American Dental Association (JADA) publishes delegates’ names, districts, cities and states, as well as information, including ADA.org email addresses, about officers and trustees.

The ADA may share or license information about you to a third party if, in our sole discretion, we believe that it is (1) reasonably necessary to perform a service or deliver a product or publication; (2) authorized by you or as set forth in any applicable agreement (whether express or implied) between you and ADA, or with your consent; (3) permitted under this Privacy Notice; (4) required by statute or regulation; (5) of interest to dentists, dental students, members of the dental team, or consumers of dental services, or (6) in the good-faith belief that such action is appropriate for reasons of security or legal compliance.

If you participate in an activity such as attending or speaking at a program or authoring a publication, information such as your name and photo may be shared via ADA.org or ADA publications.

The ADA also occasionally hires other individuals and entities to provide services on our behalf, including, but not limited to, hosting of online resources, processing credit card transactions, packaging, order fulfillment, answering customer questions about products or services, consulting services, data modeling, printing, sending postal mail and processing membership and event registration. We will provide those companies with information they need to deliver the service. Third parties may collect information such as your IP address that may indicate your online activities over time or across different websites when you use our websites. At this time, this website does not respond to do-not-track signals.

Certain sensitive personal information is protected by security measures (that may include computer safeguards and secured files and buildings security) to protect the information from unauthorized access and use. If such information is disposed of, it will be done securely.

ADA may use and disclose information about individuals and entities that violate ADA’s terms of use, or the terms of use of any ADA website or webpage in order to investigate and terminate the use or disclosure.

ADA® credentialing service, powered by CAQH ProView®

If you use the ADA® credentialing service, powered by CAQH ProView®, you consent to and authorize the ADA’s transfer of certain information about you to CAQH ProView® to use in accordance with the Council for Affordable Quality Healthcare, Inc. (“CAQH”) applicable terms of use and privacy policy To the extent you designate ADA to receive information about you from CAQH (including its service providers), the ADA may use the information about you in accordance with ADA’s applicable Terms of Use and Privacy Notice, or upon your consent.

Your Rights and Responsibilities

It is important when you wish to exercise your rights that you contact us via any of the means listed in the first section of this Privacy Notice.

While the ADA takes measures to protect your personal information, no security measure or network is entirely secure. Your password to access ADA.org should be complex and should never be shared with anyone, and should be changed from time to time. After you access ADA.org, you should log off and exit your browser so unauthorized persons cannot access the site.

If you do not want to receive postal mail, telephone calls from us in the future, or if you do not want us to share your contact information in the manner described above, please provide us with your exact name and postal addresses, phone and fax numbers and, if appropriate, ADA membership number to msc@ada.org. It may take up to four weeks for your opt out to become effective. While we will continue to share information we maintain about you with our service providers, subsidiary and affiliates, and with state and local dental societies, we will take reasonable steps to ensure that any other specific contact information you so identify is removed from lists we share with other organizations. We have instituted opt-out capabilities to help you avoid receiving unwanted commercial email messages from the ADA. ADA will honor such requests within ten business days.

On request we may provide you with access to information that you submitted via ADA.org, such as certain transaction information (e.g., dates on which you made purchases, amounts and types of purchases), communications that you have directed to our site (e.g., emails, user inquiries), and contact information (e.g., name, address, phone number). On request we may also offer the ability to have inaccuracies corrected in contact information, financial information, unique identifiers, transaction information and certain other data.

In addition to the other rights we note in this Privacy Notice, you also have the right to contact the ADA to obtain the following information:

1. What personal information about you the ADA holds;
2. For what purposes does ADA process your information;
3. To what third parties (and in what jurisdictions) has or may the ADA disclose your personal information;
4. How long will your data be maintained by the ADA (and how that period of time has been calculated);
5. How to request correction or deletion of specific portions of your personal data held by the ADA that you believe are incorrect; and
6. The source(s) from which the ADA has obtained your personal data.

You may also contact us at msc@ada.org if you believe your information is being used improperly.

You may provide consent to additional uses and disclosures; for example, in connection with a product or service offered by the ADA, an affiliated entity, or a third party.

Children’s Privacy

We do not knowingly solicit data online from, or market online to children under the age of 13.

More About Our Privacy Practices

With respect to other websites and servers: ADA.org contains links to other websites. We have no control over and take no responsibility for the privacy practices or content of those sites.

We use Google Marketing Platform to serve ads on our site.

When users choose to make payments via credit cards, they do so on the website of a third party service provider. We do not store or reuse credit card information unless you have given us your credit card information directly and authorized us to do so.

Changes, Comments and Questions

If our Privacy Notice changes at some time in the future we will post the revised Privacy Notice to our website to notify you, and those changes will be effective on the day that we post the revised privacy notice. The latest version of our Privacy Notice will always be available at ADA.org.

We welcome your comments or questions about our Privacy Notice and privacy practices. If you feel that this site is not following its stated policy, please let us know.

SEGMENT 1: COOKIES AND OTHER SIMILAR DATA COLLECTION TECHNOLOGIES

Cookie Policy

Introduction

Our Cookie Policy explains what cookies are, what types of cookies may be placed on your device when you visit our website and how we may use them.

What are cookies?

Cookies are small text files that are sent to or accessed from your web browser or your device’s memory. A cookie typically contains the name of the domain (internet location) from which the cookie originated, the “lifetime” of the cookie (i.e., when it expires) and a randomly generated unique number or similar identifier. A cookie also may contain information about your device, such as subscriber settings, browsing history and activities conducted while using our services.

Are there different types of cookies?

First-party and third-party cookies

There are first-party cookies and third-party cookies. First-party cookies are placed on your device directly by us. For example, we use first-party cookies to better understand your use of our website. Third-party cookies are placed on your device by our partners and service providers. For example, we use third-party cookies to measure subscriber numbers on our website.

Session and persistent cookies

There are session cookies and persistent cookies. Session cookies only last until you close your browser. We may use session cookies for a variety of reasons, including to learn more about your use of our website during one single browser session and to help you to use our website more efficiently. Persistent cookies have a longer lifespan and aren't automatically deleted when you close your browser. These types of cookies are primarily used to help you quickly sign-in to our website again and for analytical purposes.

What about other tracking technologies, like web beacons?

Other technologies such as web beacons (also called pixel tags or clear gifs), tracking URLs or software development kits (SDKs) are used for similar purposes. Web beacons are tiny graphics files that contain a unique identifier that enable us to recognize when someone has visited our service or opened an e-mail that we have sent them. Tracking URLs are custom generated links that help us understand where the traffic to our webpages comes from. SDKs are small pieces of code included in apps, which function like cookies and web beacons.

For simplicity, we also refer to these technologies as “cookies” in this Cookie Policy.

What do we use cookies for?

Like most providers of online services, we use cookies to provide, secure and improve our services, including by remembering your preferences, recognizing you when you visit our website and Page 5 of 11 personalizing and tailoring ads to your interests. To accomplish these purposes, we also may link information from cookies with other personal information we hold about you. When you visit our website, some or all of the following types of cookies may be set on your device.

Essential website cookies
These cookies are strictly necessary to provide you with services available through our website and to use some of its features, such as access to secure areas.

Analytics cookies
These cookies help us understand how our website is being used, how effective marketing campaigns are, and help us customize and improve our websites for you.

Advertising cookies
These cookies are used to make advertising messages more relevant to you. They perform functions like preventing the same ad from continuously reappearing, ensuring that ads are properly displayed for advertisers, selecting advertisements that are based on your interests and measuring the number of ads displayed and their performance, such as how many people clicked on a given ad.

Social networking cookies
These cookies are used on social networking platforms such as Facebook, Instagram, Twitter, LinkedIn and Snapchat to enable you to share pages and content that you find interesting on our website through third-party social networking and other websites. These cookies may also be used for advertising purposes too.

How can you control cookies?

There are several cookie management options available. Please note that changes you make to your cookie preferences may make browsing our website a less satisfying experience. In some cases, you may even find yourself unable to use all or part of our website.

Browser and devices controls

Some web browsers provide settings that allow you to control or reject cookies or to alert you when a cookie is placed on your computer. The procedure for managing cookies is slightly different for each internet browser. You can check the specific steps in your particular browser help menu. You also may be able to reset device identifiers by activating the appropriate setting on your mobile device. The procedure for managing device identifiers is slightly different for each device. You can check the specific steps in the help or settings menu of your particular device.

Interest-based advertising tools

You can opt out of seeing online interest-based advertising from participating companies through the Digital Advertising Alliance, the Interactive Digital Advertising Alliance or App choices (apps only).

Opting out does not mean you will not see advertising — it means you won’t see personalized advertising from the companies that participate in the opt-out programs. Also, if you delete cookies on your device after you opted out, you will need to opt-out again.

Social Cookies

To allow you to share content on social media, some features of this website use social media plug-ins (e.g., Twitter™ “Share to Twitter” or LinkedIn™ “in” buttons). Depending on your social media account settings, we automatically receive information from the social media platform when you use the corresponding button on our website.

To learn more about social media cookies, we suggest you refer to your social media platform’s cookie policy and privacy policy.

Last Updated: May 26, 2022

Introduction

Please read this Privacy Policy carefully so that you can understand how we treat and process your personal information. By using this website, you acknowledge and agree to be bound by the terms of this policy. If you do not agree to this policy, do not access or use this website.

BroadcastMed, LLC (“BroadcastMed” or “we” or “us” or “our”) is a healthcare media company that plans, produces, and promotes engaging healthcare content in the clinical setting using data-driven solutions to optimize marketing initiatives. BroadcastMed’s proprietary, AI-driven data, yields unrivaled healthcare industry insights to guide future marketing strategies and decisions for its clients. BroadcastMed is also an innovative leader in the provisioning of recorded content, live streaming content, webinars, events, evaluations and accreditation, distribution of on demand content, self-paced educational courses, and other digital content needs. These solutions, and any other offered, are collectively referred to as the “PRODUCTS AND SERVICES”. BroadcastMed maintains the website “broadcastmed.com”, all associated sub-domains and various related BroadcastMed domains and social media sites at LinkedIn, Facebook, Twitter and others (collectively the “Sites”). The purpose of the Sites is to provide BroadcastMed’s visitors, users and customers (“customer(s)” or “user(s)” or “you” or “your”) with electronic access related to its offerings.

BroadcastMed reserves the right, in its sole discretion and without any obligation, to change the terms of this Privacy Policy at any time. If any of these changes reflect a substantial or material change to our Privacy Policy, we will provide a notice with a link to the updated Privacy Policy on the Sites. You are responsible for regularly reviewing this Privacy Policy for any such changes. Continued use of the Sites, including after any such changes have been posted, shall constitute your agreement to such changes.

For Legacy Digitell, Inc. Clients

On December 23, 2021, BroadcastMed acquired Digitell, Inc. (“Digitell”). Accordingly, all existing Digitell clients who are currently in existing contracts with Digitell and serviced through active Digitell-originated contracts should refer to the legacy Digitell Privacy Center for all applicable terms and policies by referring to the Privacy Center on each clients site, which can be found in the footer of the site. All existing Digitell legacy contracts if renewed/continued will be renewed/continued with a new BroadcastMed contract and all legacy Digitell clients should thereafter refer to this BroadcastMed Privacy Policy and related Terms of Service.

For BroadcastMed Client Sites Visitors, Users and Customers

Any client-based content sites (“Client Sites”) hosted by BroadcastMed’s service platforms (i.e. BroadcastMed’s Audience Engagement Portal and Live Event Platform, collectively the “Platforms”) are governed by the policies displayed on the applicable Client Sites in addition to this Privacy Policy as it pertains to the role of BroadcastMed acting as a data processor. The information and data of visitors, users and customers of Client Sites whose content is accessed through the Platforms, is not used by BroadcastMed for any purpose other than for the provisioning, maintenance, analytics and performance of the PRODUCTS AND SERVICES for the Client Sites as a data processor, and the applicable Client Site(s) is the owner and controller of any such information and data. At no time shall any user information or data of the visitors, users and customers of Client Sites which has been collected by BroadcastMed be shared, sold or used outside of the performance of its duties and obligations for the Client Sites and in the context of this section.

For All Other BroadcastMed Sites Visitors, Users and Customers

This Privacy Policy applies only to the visitors, users and customers of the Sites managed by BroadcastMed, excluding the Platforms, for the purposes of its own uses, for which BroadcastMed is the owner and controller of all collected user information and data.

Collected Information

Information Automatically Collected

Use of the Sites causes servers to automatically gather and store certain information about your visit. This information may not identify you personally, except in situations where you have logged into the Sites using provided login credentials. This information may include, but is not limited to, your IP address, browser and computer metadata, mobile device metadata, geo-location information, domain names, access times and other Navigational data (the pages which you visit within the Sites and referring website addresses, if applicable). This information may be used by BroadcastMed for the operation of the Sites, to maintain quality of the Sites and to provide general statistics regarding use of the Sites.

BroadcastMed may use cookies as a method of this information gathering and storage. Cookies are small files that your web browser places on your storage device for record-keeping purposes. Cookies may be used to track user trends and patterns, or to enhance your browsing experience by preventing you from having to re-enter your preferences on certain areas of the Sites when you have entered preference information before. You have the ability to accept or decline cookies at any time through your browser preference options, however, some functionality of the Sites may not work as intended with cookies disabled.

Information You Provide to Us

Any personal information provided either while on or through the Sites, through a BroadcastMed function, in responding via email, completing a survey in connection with a feature provided on the Sites, subscribing to newsletters, members only live or on-demand videos and RSS feeds, or participating in message boards, forums, feedback forms, CME testing and/or chat rooms, or otherwise engaging with content will be used to respond to your message and to help us provide you with the information that you request. BroadcastMed does not capture any such personal information without your knowledge or consent. This information may include, but is not limited to, demographics, first name, last name, address, telephone number(s), billing information and email address(es).

Any information which you choose to share through participation in message boards, forums and/or chat rooms (including Protected Health Information (“PHI”) and Personally Identifiable Information (“PII”)), is by design open to the public as these are public services not a private, secure service. Careful consideration should be used before disclosing any PHI or PII in any public forum. What you have written may be seen, disclosed to or collected by third parties and may be used by others.

Information Collected by Third Parties Not Acting on BroadcastMed’s Behalf

The inclusion of a link on our website does not imply endorsement of the linked site or service by BroadcastMed. Sponsors or advertisers on BroadcastMed may use their own cookies, Web Beacons or other online tracking technologies in the banner advertisements served on BroadcastMed and in emails, special promotions or newsletters we send you. Some advertisers use companies other than BroadcastMed to serve their ads and to monitor users' responses to ads, and these companies ("Ad Servers") may also collect Non-Personal Information through the use of cookies or Web Beacons on our Sites. In certain situations, information collection may be facilitated by momentarily directing your browser to the website of an Ad Server or other third-party acting on behalf of the sponsor, partner, or advertiser before re-directing your browser to its selected destination (e.g., back to BroadcastMed to show the ad, or to the advertiser's website); this re-direction process will not be apparent to you. Certain Ad Servers allow you to prevent them from collecting data through the use of cookies. In order to do so, you must opt-out of such data collection with each individual site. Currently, you can opt-out of cookies for several Ad Servers by visiting the Network Advertising Initiative gateway opt-out site. This website will also allow you to review the Ad Server's privacy policies.

Information Collected by Third-Party Content Providers

Certain information may be collected by third-party content providers that utilize the BroadcastMed platform. By choosing to opt-in, subscribe, submit or otherwise transmit or grant permission to transmit information to these third-party content providers you agree that this will result in the transfer of personal information from BroadcastMed and/or oneself to the third-party content provider. Any information sent in this way is subject to the terms and conditions of the privacy policy of the third-party content provider. BroadcastMed is not responsible for information transferred in this manner.

How the Information is Used

BroadcastMed uses the information collected from you to provide the Sites, respond to you regarding the reason you contacted us and to provide, maintain, protect and improve our services, programs and activities, to develop new ones and to protect BroadcastMed, its affiliates, partners and visitors and customers. We may also use this information to offer you tailored content, send you emails, newsletters and other information.

When you contact BroadcastMed, we may keep a record of your communication to help solve any issues you might be facing. We may use your email address or other contact information to keep you informed about our services, such as letting you know about upcoming news, changes or improvements.

When you opt-in to receive recurring informational or promotional newsletters via email the information you provided during that opt-in, such as your name, email address or phone number, BroadcastMed may use that information to send you emails and other communications.

We may use information collected from cookies and other technologies, like pixel tags and navigational data collection, to improve your user experience and the overall quality of our services. Navigational data that is collected is used for system management, to improve content for the Site, for market research purposes and to communicate information to visitors. We will not combine information from cookies, pixel tag navigational data with PII unless we have your opt-in consent.

As the systems, are by design, public, BroadcastMed cannot control and is not responsible for any use of the information you have written.

Except as otherwise provided in this Privacy Policy, any information you submit will not be shared with, disclosed or distributed to third-parties, except where necessary to fulfill the underlying or associated services, or where required to do so by law. Otherwise, BroadcastMed will only use that personal information within its organization to respond to your specific request or email, to inform you of various programs, activities or services and to fulfill service-related functions. BroadcastMed will store this personal information in its secure database and will take industry-appropriate measures to safeguard this information against unauthorized disclosure or use.

Use and Disclosure of Protected Health Information

Regardless of how information about you is gathered or used on the Sites, we have made reasonable efforts to conform with the Health Insurance Portability and Accountability Act of 1996 (“HIPAA”), which, among other things, protects the privacy of a person’s health history and current medical condition. Despite this effort, BroadcastMed is not a Covered Entity under HIPAA and is not responsible for any PHI that you may disclose, publish or otherwise make available. BroadcastMed strongly discourages your use or publication of PHI and expressly prohibits using BroadcastMed’s Sites, PRODUCTS AND SERVICES or other technologies in doing so.

Except as otherwise stated, we may use your information to improve the content of the Sites, to customize the Sites to your preferences, to communicate information to you (if you have requested it), for our marketing and research purposes, and for the purposes specified in this Privacy Policy.

If you provide PHI via the Sites, we may combine such information with other actively collected information unless we specify otherwise at the point of collection. We will take reasonable measures to prevent PHI from being combined with passively collected information, unless you consent otherwise.

We may disclose your PHI to our associates worldwide that agree to treat it in accordance with this Privacy Policy. In addition, we may disclose your PHI to third parties, located in the United States and/or any other country, but only:

1. to contractors we use to support our business (e.g., fulfillment services, technical support, delivery services, and financial institutions), in which case we will require such third parties to agree to treat it in accordance with this Privacy Policy;

1. in connection with the sale, assignment, or other transfer of the business of this site to which the information relates, in which case we will require any such buyer to agree to treat it in accordance with this Privacy Policy; or

1. where required by applicable laws, court orders, or government regulations.

In addition, we will make full use of all information acquired through this site that is not in PHI form.

Access and Correction

To keep your PII accurate, current, and complete, please contact us as specified below. We will take reasonable steps to update, remove or correct PII in our possession that you have previously submitted via the Sites.

Notice to International Users

BroadcastMed does not specifically target its services at individuals in the European Union, and processes PII on servers located in the United States (“US”).

If you are a non-US user of the Sites, know that utilizing features of the Sites and providing BroadcastMed with personal data and information, you acknowledge and agree that your personal data may be processed for the purposes identified in this Privacy Policy. In addition, your personal data and information may be processed in the country in which it was collected and in other countries, including the US, where laws regarding processing of personal data and information may be less stringent than or otherwise differ from the laws of the country in which you reside or are located when using the Sites. By providing your personal data and information, you consent to such transfers.

Notice to California Users

California Privacy Rights

Under the California Consumer Privacy Act (“CCPA”), California residents have a right to request that we disclose the categories of personal information we have collected, used, disclosed, and sold. We call this a “categories” request. California residents also have the right to request that we disclose the specific pieces of personal information that we have collected about you, which we call a “specific pieces” request. These are referred to collectively as “Right to Know” requests under the CCPA.

California residents also have a right to delete the personal information we’ve collected about them. The “Right to Delete” is subject to several legal exceptions, such as when we are required by another state or federal law to retain your information.

The CCPA provides California residents with the right to opt-out of the sale of their personal information. The CCPA defines a "sale" as disclosing or making available to a third-party personal information in exchange for monetary or other valuable consideration.

While we do not sell personal information for monetary value, we may disclose personal information to third parties, as described elsewhere in this Privacy Policy, and that disclosure may be considered a “sale” of personal information under the CCPA. To direct us to stop the sale of your personal information if you are a California residents, click to email us at privacy@broadcastmed.com.

We do not sell personal information of minors who we know are under 16 years of age.

California residents have a right not to receive discriminatory treatment for the exercise of the privacy rights conferred by the CCPA.

To protect against fraud, identity theft, and the unauthorized disclosure or deletion of personal information, we require that California residents submitting requests under the CCPA first verify their identity. This may include a combination of SMS (text message) verification, email verification, and one or more questions regarding the California resident’s particular interaction or transaction with our services. If the California resident fails to verify their request via these methods, or the information provided by the California residents otherwise does not match our existing records, we will deny the request.

Authorized Agent

A California residents may designate an authorized agent to make a request under the CCPA on the California resident’s behalf. If a California resident wishes to authorize another person to act as an authorized agent on the California resident’s behalf, the California residents must provide the authorized agent permission to do so. To help prevent fraudulent requests, we reserve the right to deny a request from an agent that does not submit proof that he or she has been authorized by the California resident to act on the resident’s behalf.

As proof that the agent has been duly authorized by the California residents to submit a CCPA request, the agent will be required to upload either (1) power of attorney signed by the California resident, or (2) other signed permission from the California resident. Pursuant to California Probate Code Sections 4300 to 4310, if an agent provides power of attorney signed by the California resident (“principal”) that purports to give the agent authorization to submit the request on the principal’s behalf, we may require that the agent provide information reasonably necessary or appropriate to identify the agent and principal and to facilitate the request. This includes, but is not limited to, identification of the agent and principal and the current and permanent residence addresses of the principal. If the agent provides some other signed permission from the California resident, we may require that the resident (1) verify their identity directly with us through a combination of SMS (text message) verification, email verification, and one or more questions regarding the resident’s particular interaction or transaction with our dealership and (2) confirm that he or she provided the authorized agent permission to submit the request.

Children’s Privacy

The Sites provided by BroadcastMed is not directed at children under the age of 13. We operate the Sites in compliance with the Children’s Online Privacy Protection Act (“COPPA”) and will not knowingly collect personally identifiable information from anyone under 13. However, we will accept, store and use data on minors as part of the contact information that is required in order to provide the underlying or associated services. You consent to the use of your minor children’s information when you input the information into our system. However, we may request the parent's consent in any way the law allows. For example, if the child's personal information will be used only by us, we may also ask for the parent's consent by email. If the child's personal information will be shared with a third-party, we may verify that the person providing consent is the parent by asking for proof of the relationship. Parents have the option to consent to the collection and use of their children's information without consenting to the disclosure of that information to third-parties, except to the extent that disclosure of such information is a necessary part of the activity for which parental consent is given.

Opt-Out Policy

You have the option to opt out of being contacted by or receiving non-transactional information from BroadcastMed, its sponsors, affiliates and/or partners, and the option to choose how BroadcastMed uses your personal information. You may, at any time, also review, update and correct your personal information. If you wish to exercise these options please send an email with your request to privacy@broadcastmed.com.

Exceptions

BroadcastMed's obligations under this Privacy Policy do not apply to any information or data that:

• was known to the BroadcastMed prior to its gaining access to the information or data;
• is or becomes entirely in the public domain;
• is not uniquely identifiable as yours (i.e., PII);
• received lawfully from a third-party through no breach of any obligation of confidentiality owed to you; and/or
• created by BroadcastMed independently of its access to, or use of, your personal information.

Security

BroadcastMed has put in place written Information Technology Policies and Procedures in accordance with industry best practices to safeguard and help prevent unauthorized access to systems, user data and information, to maintain data security and ensure correct use of the information we collect online. However, as no computing technology or Internet transmission can be guaranteed to be 100% secure or error-free, caution should be observed with regard to what information is transmitted to us, especially via insecure e-mail. Additionally, where passwords, ID numbers, or other special access features are used on this site, it is your responsibility to safeguard and secure that information against loss, theft, or unintentional use.

Links to Other Websites

The Sites provided by BroadcastMed may include links to other websites. The inclusion of a link on the Sites does not imply endorsement of the linked site, service or product. When following one of these links, once you leave the Sites, you are subject to the privacy policy of the new website.

DMD Healthcare Communications NetworkSM Privacy Statement

BroadcastMed participates in the DMD Healthcare Communication NetworkSM (the “Network”), and as such has implemented various technologies for universal registration/login among all Network member websites. These technologies are managed by DMD Marketing Corp. (“DMD”), and may involve the collection, receipt, and sharing of information with DMD, its clients and other Network members. If you would like to understand how BroadcastMed’s participation in the Network affects your privacy, please click here: https://hcn.health/privacy-policy/.

Please note that the Network registration/login system may be different from the registration/login used by the Sites for other products and services. To the extent that anything in this privacy policy conflicts with the policy for the Network technologies, the conflict will be resolved in favor of the policy applicable to the Network technologies.

Questions?

Please direct questions regarding this Privacy Policy or other practices of the Sites or underlying or associated services to BroadcastMed by using the contact information below:

BroadcastMed, LLC

195 Farmington Ave
Farmington, CT 06032

Email: privacy@broadcastmed.com